An in-kind campaign contribution is a non-monetary contribution made to a political campaign. These contributions can take many forms, including goods or services that are provided to the campaign at no cost or a reduced cost. In-kind contributions are subject to the same rules and regulations as monetary contributions and must be reported to the […]

There are many different types of campaign ads that candidates and political organizations use to promote their candidates and campaigns. Here are some common types: Positive Campaign Ads These ads focus on the positive aspects of the candidate and their campaign, highlighting their accomplishments, experience, and vision for the future. Biographical ads: These ads tell […]

Political campaigns are complex and rely on a range of dedicated roles. Each position contributes uniquely to the campaign’s success by bringing in specific skills and a commitment to shared goals. Here is a closer look at the essential roles in a political campaign: 1. Candidate The candidate is the campaign’s central figure. They are […]

Why Thank You Notes for Political Donations Matter When donors contribute to a political campaign, they’re not just giving money—they’re making an investment in a vision they believe in. A personalized thank you note goes beyond basic acknowledgment; it shows genuine gratitude and solidifies the importance of their support. In the competitive realm of politics, […]

Having a clear “why” or purpose for running for office is an important aspect of any political campaign. Your “why” should be your driving force and the reason you are motivated to seek public office. It should be meaningful to you and that resonates with voters. Here are some tips for identifying your “why” for […]

In a political campaign, the use of color can be a powerful tool for conveying messages, creating a cohesive brand identity, and differentiating your campaign from others. However, the choice of campaign colors is ultimately a personal decision for the candidate and their campaign team and should be based on what resonates with the candidate […]

By: Kate Wasson What is Political Burnout? According to Pew Research, about two-thirds of Americans feel worn out by the political climate. This feeling of being ‘worn out’ is most commonly referred to as burnout. Regardless of political party, burnout is common, however there is very little conversation regarding the topic. In a journal by […]