BlogCampaign When to Use Negative Campaign Ads

When to Use Negative Campaign Ads

When running a political campaign, candidates must decide how to effectively communicate with voters. Positive messaging can be effective in highlighting a candidate’s strengths and accomplishments. Sometimes negative messaging is necessary to expose an opponent’s weaknesses or questionable behavior. This is especially true when the opponent has a history of dishonesty or other negative qualities.…

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BlogCampaign choosing yard signs

Choosing Yard Signs for Your Campaign

When it comes to choosing to go with polybag signs, cardboard plastic-coated signs, and corrugated plastic yard signs for your political campaign, there are several factors to consider, including your budget, the length of your campaign, and the message you want to convey. Here are some additional tips to help you make an informed decision:…

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AdvocacyBlogCampaign facebook for campaigns

Facebook for Campaigns: Page or Profile?

In today’s digital age, social media has become a crucial tool for political campaigns. With over 2 billion active users, Facebook is one of the most popular social media platforms. However, when using Facebook for campaigns, should you use a profile or a page? We outlined the pros and cons of using a Facebook page…

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AdvocacyBlogCareerLobbying lobbying

What You Need to Know About a Career in Lobbying

Lobbying is a practice that involves advocating for specific policies or interests by influencing lawmakers, government officials, or regulatory agencies. Lobbyists can represent a wide range of organizations, including corporations, non-profit organizations, and trade associations. They can also represent individual clients or causes. If you are interested in becoming a lobbyist, here are some things…

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BlogCampaignCareer personal vehicle for work

Using Your Personal Vehicle for Work

Using a personal vehicle for work is a common practice, especially for those who work in industries like politics. Before deciding whether to use your personal vehicle for work, here are several factors to consider. Cost of Using Your Personal Vehicle for Work When using a personal vehicle, you will incur expenses such as fuel,…

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AdvocacyBlogCampaignGoverningHistory International Women’s Day

International Women’s Day

International Women’s Day is dedicated to celebrating the social, economic, cultural, and political achievements of women. It also serves as a reminder of the ongoing fight for gender equality and women’s rights. While the day is celebrated globally, it holds significant importance for women in the United States, particularly in politics. Women have come a…

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Campaign Campaign vendor team

What is a campaign vendor?

When your campaign needs a product or a service outside of the skillset of the candidate, campaign manager or in-house team, it is time to call in a specialized campaign vendor. Your campaign vendor is likely an outsourced subcontractor who is tasked with a specialized role for your campaign. The role of a campaign vendor…

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