What You Need to Know About 10DLC Political Texting Rules
Text messaging has become a core communication tool for political campaigns. It is fast, direct, and effective. However, recent changes to 10DLC regulations have altered how campaigns are allowed to use text messaging—and the consequences of ignoring those changes can be significant. Many campaigns are still operating under outdated assumptions. Others are unaware that the […]
Your Campaign Announcement Press Release Is How You Claim the Moment
Most campaigns do not start with a big announcement. Instead, they start with a conversation. Someone asks if you are really running. A supporter shares the news before you have said it publicly. A reporter sends a quick email asking for confirmation. Suddenly, your campaign is “out there,” but nothing feels official yet. That is […]
The First 90 Days of a Campaign Are Not What You Think
For many first-time candidates—and more than a few experienced ones—the first 90 days of a campaign carry outsized expectations. This period is often imagined as fast-paced, public-facing, and decisive. Candidates expect momentum, clarity, and immediate validation that they made the right choice. That expectation sets campaigns up for unnecessary anxiety. In reality, the first 90 […]
1099s for Campaign Committees
Imagine this: It’s the height of campaign season. Your team is firing on all cylinders, events are running smoothly, and contractors are delivering results. The excitement is palpable as momentum builds. But then, tax season looms, and suddenly you realize there’s a problem—no one collected W-9 forms or tracked contractor payments properly. Panic sets in […]
5 Essential Questions for Interviewing a Campaign Consultant
TL;DR Hire a consultant who fits your race, aligns with your values, and can execute under pressure.
Campaign Colors Meaning: The Power Behind Political Campaign Branding
Why Colors Matter in Campaigns In every political campaign, from local races to national elections, color choices are far from random. The colors used in campaign materials can shape voter perceptions, evoke powerful emotions, and communicate the values and personality of the candidate. For anyone running a campaign, understanding the meaning behind campaign colors can […]
Is Political Canvassing Safe? A Look at Safety Measures and Best Practices
Political canvassing is a vital part of any campaign. It allows candidates and volunteers to connect directly with voters, share their message, and engage in meaningful conversations. However, as political environments become more charged, many people are asking: Is political canvassing safe? While political canvassing does come with certain risks, these risks can be minimized […]
Campaign Roles and Responsibilities
Running a successful political campaign requires a strong, organized team where everyone knows their role and responsibilities. Every member of the campaign plays a critical part in reaching voters, spreading the candidate’s message, and ultimately securing victory. However, understanding the various campaign roles and responsibilities can be overwhelming for candidates and first-time volunteers alike. We […]
Political Contrast Ads
5 Reasons They Are More Effective Than Negative Ads When it comes to political campaigns, the advertising strategy you choose can make or break your message. One of the most effective tools is the political contrast ad. Unlike negative ads, which focus solely on attacking an opponent, political contrast ads compare candidates by highlighting your […]
Political Campaign Team Structure
How to Build a Team From Scratch Understanding how a political campaign team is structured is essential for anyone considering deeper involvement in a campaign—whether as a candidate, staff member, volunteer, or advisor. Campaigns rely on clearly defined roles to function effectively, and knowing how those roles fit together can make political spaces far easier […]