Quick Tips for Your Video Call Background

In today’s world of virtual meetings, video calls have become a crucial part of our professional and political lives. Whether you’re interviewing for a new job, meeting with clients or donors, or connecting with colleagues or constituents, it’s important to consider your video background. A clean and professional background can help you create a positive […]
Don’t Feed the Political Trolls

Political trolls, like any other type of internet trolls, are individuals who intentionally disrupt online discussions with inflammatory and derogatory comments. They thrive on eliciting strong emotional responses from others, often through the use of offensive language, personal attacks, or baseless accusations. While it can be tempting to engage and attempt to set the record […]
Protections for Political Speech

Political speech is a fundamental part of any democratic society. It allows individuals to express their opinions on matters of public interest, debate ideas, and criticize the government without fear of persecution or censorship. In the United States, political speech is protected by the First Amendment of the Constitution. It guarantees freedom of speech and […]
Start Your Campaign Email List

As a political candidate, building a strong email list is essential for a successful campaign. Email is the cheapest and easiest way to communicate with your supporters and donors, and it can save you money on postage and other campaign expenses. However, building an email list from scratch can be challenging, especially if you don’t […]
When to Use Negative Campaign Ads

When running a political campaign, candidates must decide how to effectively communicate with voters. Positive messaging can be effective in highlighting a candidate’s strengths and accomplishments. Sometimes negative messaging is necessary to expose an opponent’s weaknesses or questionable behavior. This is especially true when the opponent has a history of dishonesty or other negative qualities. […]
Facebook for Campaigns: Page or Profile?

In today’s digital age, social media has become a crucial tool for political campaigns. With over 2 billion active users, Facebook is one of the most popular social media platforms. However, when using Facebook for campaigns, should you use a profile or a page? We outlined the pros and cons of using a Facebook page […]
Choosing Yard Signs for Your Campaign

When it comes to choosing to go with polybag signs, cardboard plastic-coated signs, and corrugated plastic yard signs for your political campaign, there are several factors to consider, including your budget, the length of your campaign, and the message you want to convey. Here are some additional tips to help you make an informed decision: […]
Campaign Yard Signs: Know Your Options

Campaign yard signs are a crucial element for spreading a candidate’s message and building name recognition. However, choosing the right type of sign can be a challenge, as there are several options available. Options include polybag signs, cardboard plastic-coated signs, and corrugated plastic yard signs. We laid out the strengths and weaknesses to help you […]
Using Your Personal Vehicle for Work

Using a personal vehicle for work is a common practice, especially for those who work in industries like politics. Before deciding whether to use your personal vehicle for work, here are several factors to consider. Cost of Using Your Personal Vehicle for Work When using a personal vehicle, you will incur expenses such as fuel, […]
Organize Your Contacts

One of the most amazing things about politics is the number of connections you can make! In today’s highly connected world, it’s more important than ever to have a well-organized list of contacts. Whether you are working in politics or planning to run for office, having an organized and up-to-date list of contacts can help […]